Kelton Research
  • Company
    • About
    • Management
      • Tom Bernthal, CEO & Founder
      • Gareth Schweitzer, President and Founder
      • Vada Hill, Principal
      • Martin Eichholz, EVP, Quantitative Research
      • Christine Chastain, SVP, Research & Strategy
      • Greg Rice, Principal Client Service
      • Courtney Clark, VP Research and Strategy
      • Rachel Bonsignore, Associate Director
      • Danielle King, Associate Director
    • Vision
    • Newsroom
      • Press Releases
        • Kelton Research Recognized by Inc. magazine as ‘Fastest Growing Market Research Consultancy’ for Second Consecutive Year
        • Kelton Research Wins Prestigious MarCom Award
      • Recent Media Coverage
    • Sister Companies
    • Careers
  • Work
    • Overview
    • Capabilities
      • Qualitative Consumer Insight
        • In-Depth Interviews: Consumer Insight
        • Creative Consumer Focus Groups
        • Applied Ethnographies
        • New Product Testing
        • Concept Development
        • Innovation Workshop
        • Semiotic Analysis
        • Trend Identification & Analysis
      • Market Assessment
        • Segmentation Studies
        • Brand Landscape Studies
        • Concept Testing
      • Brand Positioning
        • Pricing Models
        • Consumer Choice Modeling
        • Line Extension Analysis
      • Communication and Advertising
        • Messaging – Positioning Studies
        • Language Dial Testing
        • Ad Testing (Audio, Visual, Print)
        • Package Testing
        • Ad Tracking
      • Customer Understanding
        • Brand Health (Attitudes Usage)
        • Focus Groups: Maximizing the Qualitative Environment
        • In-Depth Interviews: Understanding Your Customer
        • Participant Recruiting: Finding the Right Consumers
        • Consumer Choice Modeling
        • Online Qualitative Research
        • Consumer Immersions
        • Archetype Studies & Analysis
        • Tracking Studies: Strategic Instruments
      • Issues Management
        • Flash Polling: An Instant – and Well Analyzed – Snapshot
        • Message Dial Testing: The Right Words At The Time
        • Focus Groups: Testing Messages With Your Specific Target
      • Public Relations
        • Tactical PR Polling
        • Tracking Studies: Knowing Your Audience
        • Focus Groups: Develop the Best Communication
    • Focus Areas
      • Consumer Brands
      • Business-to-Business
      • Associations & Non-profits
      • Public Opinion
      • Demographics
        • Moms
        • Hispanics
        • African American
        • Kids
        • Teens
        • Gen Y
        • Gen X
        • Boomers
    • Client List
      • Clients
    • Case Studies
      • Case Studies
    • Kelton Global Marketing Report
  • Contact
    • Contact Us
    • Media Inquiries
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Overview

Let’s start with what we don’t do.

We don’t push clients into services they don’t need. We don’t churn through projects as quickly as we can to make a buck. We don’t specialize in “thud factor” deliverables that no one reads.    

Here’s what we do.

We listen, so we can understand your business and customize our work to precisely match your needs.  We assign dedicated, experienced staff to guide you from start to finish on every project. We deliver creative and concise Recommendations & Analyses that get right to the point—quickly.  

Our clients come back to us again and again because of the high touch, high value proposition we offer.

Enjoy browsing through our many different services and methodologies – we’re highly skilled at each. And know that we’ll bring all of these skills to the table when developing a project that meets your unique needs and goals. We look forward to partnering with you.

  • Overview
  • Capabilities
    • Qualitative Consumer Insight
      • In-Depth Interviews: Consumer Insight
      • Creative Consumer Focus Groups
      • Applied Ethnographies
      • New Product Testing
      • Concept Development
      • Innovation Workshop
      • Semiotic Analysis
      • Trend Identification & Analysis
    • Market Assessment
      • Segmentation Studies
      • Brand Landscape Studies
      • Concept Testing
    • Brand Positioning
      • Pricing Models
      • Consumer Choice Modeling
      • Line Extension Analysis
    • Communication and Advertising
      • Messaging – Positioning Studies
      • Language Dial Testing
      • Ad Testing (Audio, Visual, Print)
      • Package Testing
      • Ad Tracking
    • Customer Understanding
      • Brand Health (Attitudes Usage)
      • Focus Groups: Maximizing the Qualitative Environment
      • In-Depth Interviews: Understanding Your Customer
      • Participant Recruiting: Finding the Right Consumers
      • Consumer Choice Modeling
      • Online Qualitative Research
      • Consumer Immersions
      • Archetype Studies & Analysis
      • Tracking Studies: Strategic Instruments
    • Issues Management
      • Flash Polling: An Instant – and Well Analyzed – Snapshot
      • Message Dial Testing: The Right Words At The Time
      • Focus Groups: Testing Messages With Your Specific Target
    • Public Relations
      • Tactical PR Polling
      • Tracking Studies: Knowing Your Audience
      • Focus Groups: Develop the Best Communication
  • Focus Areas
    • Consumer Brands
    • Business-to-Business
    • Associations & Non-profits
    • Public Opinion
    • Demographics
      • Moms
      • Hispanics
      • African American
      • Kids
      • Teens
      • Gen Y
      • Gen X
      • Boomers
  • Client List
    • Clients
  • Case Studies
    • Case Studies
  • Kelton Global Marketing Report
 
 
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