Kelton Research
  • Company
    • About
    • Management
      • Tom Bernthal, CEO & Founder
      • Gareth Schweitzer, President and Founder
      • Vada Hill, Principal
      • Martin Eichholz, EVP, Quantitative Research
      • Christine Chastain, SVP, Research & Strategy
      • Jen Barth, EVP, Marketing & Client Services
      • Rachel Bonsignore, Associate Director
      • Danielle King, Associate Director
    • Vision
    • Newsroom
      • Press Releases
        • Kelton Research Recognized by Inc. magazine as ‘Fastest Growing Market Research Consultancy’ for Second Consecutive Year
        • Kelton Research Wins Prestigious MarCom Award
      • Recent Media Coverage
    • Sister Companies
    • Careers
  • Work
    • Overview
    • Capabilities
      • Qualitative Consumer Insight
        • In-Depth Interviews: Consumer Insight
        • Creative Consumer Focus Groups
        • Applied Ethnographies
        • New Product Testing
        • Concept Development
        • Innovation Workshop
        • Semiotic Analysis
        • Trend Identification & Analysis
      • Market Assessment
        • Segmentation Studies
        • Brand Landscape Studies
        • Concept Testing
      • Brand Positioning
        • Pricing Models
        • Consumer Choice Modeling
        • Line Extension Analysis
      • Communication and Advertising
        • Messaging – Positioning Studies
        • Language Dial Testing
        • Ad Testing (Audio, Visual, Print)
        • Package Testing
        • Ad Tracking
      • Customer Understanding
        • Brand Health (Attitudes Usage)
        • Focus Groups: Maximizing the Qualitative Environment
        • In-Depth Interviews: Understanding Your Customer
        • Participant Recruiting: Finding the Right Consumers
        • Consumer Choice Modeling
        • Online Qualitative Research
        • Consumer Immersions
        • Archetype Studies & Analysis
        • Tracking Studies: Strategic Instruments
      • Issues Management
        • Flash Polling: An Instant – and Well Analyzed – Snapshot
        • Message Dial Testing: The Right Words At The Time
        • Focus Groups: Testing Messages With Your Specific Target
      • Public Relations
        • Tactical PR Polling
        • Tracking Studies: Knowing Your Audience
        • Focus Groups: Develop the Best Communication
    • Focus Areas
      • Consumer Brands
      • Business-to-Business
      • Associations & Non-profits
      • Public Opinion
      • Demographics
        • Moms
        • Hispanics
        • African American
        • Kids
        • Teens
        • Gen Y
        • Gen X
        • Boomers
    • Client List
      • Clients
    • Case Studies
      • Case Studies
    • Kelton Global Marketing Report
  • Contact
    • Contact Us
    • Media Inquiries
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Vision

Call us cocky, but we believe we’re as good at marketing, innovation, public relations, and business strategy as we are at research. Why? Because we've earned our stripes in those fields, helping chart the course of some of the nation’s best known businesses and brands. It’s why we can say we’re a research consultancy, and mean it.

Research is a means to an end, but far too often, end-users don’t know what to do with the information. It’s interesting, sure – but how is it supposed to impact your decisions? Our staff symbiotically combines the best of consultants and researchers; the consultants make sure the researchers keep their eyes on the prize, while the researchers ground every strategic recommendation in rigorous data analysis.

You’ll notice the difference right away when you start working with us. We’re energetic, engaged, and we ask the right questions about your objectives. Our reports will be more vibrant than your previous research because the text is finessed by experienced writers and presentations are given by experienced brand consultants. It’s information that pops off the page, and leaves you with a clear understanding of the next steps needed to strengthen your brand. That’s the Kelton difference.

  • About
  • Management
    • Tom Bernthal, CEO & Founder
    • Gareth Schweitzer, President and Founder
    • Vada Hill, Principal
    • Martin Eichholz, EVP, Quantitative Research
    • Christine Chastain, SVP, Research & Strategy
    • Jen Barth, EVP, Marketing & Client Services
    • Rachel Bonsignore, Associate Director
    • Danielle King, Associate Director
  • Vision
  • Newsroom
    • Press Releases
      • Kelton Research Recognized by Inc. magazine as ‘Fastest Growing Market Research Consultancy’ for Second Consecutive Year
      • Kelton Research Wins Prestigious MarCom Award
    • Recent Media Coverage
  • Sister Companies
  • Careers
 
 
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Copyright 2009 Kelton Research.     Phone: 1.888.8.KELTON